Wednesday, April 1, 2009

EADS launches ad campaign

EADS North America launched an advertising campaign to underscore the company’s role in America’s economy. The campaign highlights the $11 billion spent in the U.S. by EADS and its business units in 2008, supporting more than 200,000 American jobs. The initial ad features members of the Mississippi-based American Eurocopter team that produces UH-72A Lakotas. A total of 345 UH-72As are expected to be acquired by the Army through 2016, with nearly 60 of these rotary-wing aircraft already delivered. (Source: EADS North America, 03/31/09) Gulf Coast note: EADS also has an Airbus engineering center and an EADS CASA maintenance center in Mobile, Ala. EADS NA is also teamed up with Northrop Grumman to compete for the aerial tanker program, and plans to assemble them in Mobile if the team wins.